This specialist course covers the dynamics of the global wine and spirits market, including the U.S. market. It also addresses how global and local consumer behavior influence the marketing of alcoholic beverages.

November 4, 2019 - November 26, 2019

Two Mondays, 6:00pm -8:30pm and two Tuesdays, 6:00pm -8:30pm



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Meet the Instructor

Michael Ahlborn, DipWSET

Michael Ahlborn, DipWSET

Academic Programming Manager, Instructor

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